Me, smizing. Hi.
Me → Designer and Art Director
Currently → Snapchat, LA
Thanks to good old early 1990’s parenting, my parents did not care how much TV I watched. Yes, pop culture raised me, and both my career trajectory and all forthcoming work have been inspired by it.
Born in Brazil, I moved to Canada when I was 11. From a young age, I collected movie posters, Jurassic Park toys and was obsessed with the opening credits of TV shows .
I graduated from the University of British Columbia with a fairly boring degree in Business, but quickly realized my true calling was somewhere between art and commerce. Soon after, I went to San Francisco to pursue Art Direction and Graphic Design at Miami Ad School SF.
I’ve since worked as an Art Director and Designer at agencies like Rethink, Droga5 NYC and Giant Spoon. I have also been a Design Consultant for MTV since 2019.
My favorite type of work combines conceptual thinking with a high level of craft and design. My approach is pretty simple: I love to create what I’m dying to see!
For example, in 2018, while watching the 3000th season of Survivor, I came up with an idea where I’d bring all my favorite reality TV “stars” and their corresponding superfans together for one weekend. I named it Reality TV Con. And when some important people at Viacom and MTV saw my proposal, they loved it so much they ended up acquiring it from me one year later. (MTV then hired me back to continue developing the idea further with them—it’s a really crazy fun story).
Anyway, this section is probably longer than it needs to be. Feel free to say hello!
Where I’ve Worked
SNAP INC –– Santa Monica, CA (Here now!)
VIACOMCBS / MTV –– New York, NY
GIANT SPOON –– New York, NY
DROGA5 –– New York, NY
RETHINK –– Vancouver, BC
You can also download my CV.